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Designing Artwork for Booklets

Booklets provide a well organized and attractive presentation.
They are practically indispensible if you have a lot of information to convey. Pages provide an easy and intuitive way to organize your information, and allow you to create as much room as you need.

There are two basic approaches to designing a booklet.
One option is to simply create your pages in the order you would like them to be read. This is the simplest approach, both for creating the original draft and for editing. Depending on how the pages of your book will be attached to each other, your book will likely not be printed in this order. Thus, simplicity in design and editing does come at the expense of a necessary conversion process at the end.

The second approach is to set up the 'printer spreads' from the start. This can be more confusing, and be more difficult to shift content from one page to the next. It does have the advantage of more control, for example if you would like some pages in color for impact and others in black only for economy.

Ultimately, the choice is yours. In most cases, we can even convert your reading order file to printer spreads for you.

You should take care to avoid a few common mistakes:

  • Because your pages will be attached by some kind of binding, be sure to leave ample margins. You won't want your hard work getting covered up in the fold area or having a comb binder going thru it.
  • If you decide to set up printer spreads, you may want to refer to the diagram below for setting your margins. It appears correct to leave the same distance in the middle of the sheet as you have on the sides, but in fact you need to double that amount.
  • Be sure you are putting the right page in the right position. The diagram below shows the correct placement for a single sheet folded in half. An easy way to see what goes where: Fold up a book from blank paper with the desired number of pages. Without unfolding it, number each page in order. Once you have all the pages numbered, you can take them apart and look at each sheet to see what page numbers go together.
  • The number of pages must come out evenly. If using a 'saddle stitch' binding (paper folded in half and stapled in the middle), you must have a multiple of 4 pages, ie 4,8,12,16, etc. Comb, three ring, or other unfolded bindings simply need an even number of pages. You can certainly have blank pages, but you should include them in your desired location.

Letterhead artwork diagram

Please note, this feature may not function correctly on Internet Explorer.
We are working on a solution, but in the meantime may we recommended giving Firefox a try?

Enter the number of pages you need, and click show button.

  • Each row in the chart represents one sheet of paper
  • The first two page # columns show what page numbers go next to each other on the same sheet
  • The second two page # columns show what page numbers go next to each other on the back of the sheet.

Enter number of pages here:  



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